Qualmark is New Zealand tourism's official quality assurance organisation and operates as a service for the New Zealand tourism industry. Qualmark is owned by the government organization Tourism New Zealand and the privately-owned New Zealand Automobile Association, and is strongly supported by leading industry organisations.
Qualmark makes it easy for you to select high quality places to stay, things to do, and ways to get around.
Only tourism businesses that maintain the highest standards in all aspects of business practices and meet Qualmark's comprehensive assessment criteria have earned the right to carry the Qualmark - New Zealand tourism's official quality mark.
If you're after great things to do, Qualmark endorsed visitor activities are the smartest choice.
Look for the Qualmark endorsed visitor activity logo. The operators displaying the Qualmark Vistor Activity logo can be booked or bought with confidence, because they've undergone a detailed onsite quality assessment, and been found to be trustworthy and professional.
If you're after ways to get there, Qualmark endorsed visitor transport providers are the smartest choice - look for the Qualmark endorsed visitor transport logo.
The visitor transport operators displaying the Qualmark endorsed visitor transport logo have all undergone a rigorous assessment to become quality endorsed as part of the Qualmark licensing system.
These operators have passed industry-developed standards based on quality, professionalism and trustworthiness.
The Tourism Industry Association's Code of Ethics requires members to:
"To provide quality safe cycle tours hosted by professional New Zealand registered operators to an agreed standard"
Cycle Tour Operators New Zealand (CTONZ) was formed in November 2006 when 13 operators with the support of the Tourism Industry Association of New Zealand, met in Christchurch and agreed to form a professional organization of cycle tour operators. The aim of the group is to: